Every sales team is cold calling. Why are so few good at it?
A technical founder's guide to turning a much maligned medium into a thoughtful strength.
Sales prospecting is becoming an engineering problem
Forward thinking teams are starting to choose automated pipelines over teams of low skill SDRs.
Scaling sales: how to hire your first salesperson
How technical founders should think about when and how for your first sales hire.
Scaling Sales: The Essential Steps to Hiring Your First Salesperson
You’ve started a company and are considering hiring your first salesperson. Congrats! But where to begin? How do you know when it’s the right time? Who should you look for?