Writing
Marketing planning 101 for technical founders
Why early-stage technical founders should have a marketing plan, ways to do it that will actually help your business, and a simple template you can use to get started.
What does a growth marketer do?
We asked growth marketing leaders at technical companies how they define their job, what their day-to-day looks like, and when you should hire your first growth marketer.
What does a product marketer do?
We spoke to 4 different PMMs at technical companies and asked them to tell us about product marketing in early-stage startups.
How not to launch your developer tool
So you’ve decided it’s time to launch your developer tool. How do you stand out from the crowd?
